Instagram for Business – Ultimate Beginner's Guide

Instagram for Business – Ultimate Beginner's Guide

Do you want to use Instagram for your business but don’t know where to start?

You’re worried because you’ve never used Instagram before?

In this tutorial, you will learn everything you need to know, from understanding how the Instagram app works to creating an efficient Instagram content strategy and understand the performance of your content. Whether you are a complete beginner or just starting out.

Here is the breakdown of what you will learn today.
Jump to any of the sections by clicking on the appropriate timeline:

Chapter n#1 How the Instagram interface works (2:11)

Chapter n#2 How to set up an Instagram business profile (4:15)

Chapter n#3 How to optimise your Instagram business profile (6:00)

Chapter n#4 How to Create an Instagram content strategy (8:41)
Part A) Coming up with content ideas (8:41)
Part B) Spy on your competitors (13:24)

Chapter n#5 How to build a recognisable brand for your business (16:27)

Chapter n#6 How to post photos and videos to reach visitors (18:21)
Part A) Write engaging captions (18:21)
Part B) Add hashtags to your posts (20:25)
Part C) Geo tag your post (26:23)

Chapter n#7 How to create Instagram stories (27:22)

Chapter n#8 How to Analyse your performance (29:25)


50 thoughts on “Instagram for Business – Ultimate Beginner's Guide”

  1. Thank you. I found out several interesting tips. But also, I’m already killing it. Hee hee Thanks a lot
    for the great information so well presented!

  2. thanks for some great info on how to use instagram effectively for your business but can i ask this how can i link my business account with my personal so that i can attract my personal followers to also follow my page as a way of advertising my business?

  3. Really good video. Very well explained. Going at a nice pace too. Learnt a lot. Thank you so much for sharing. Will definitely check out your others. Like your accent!

  4. This was very helpful and insightful as well, I really liked the simplicity of how everything was explained. Thank you!

  5. assanari khoury

    I would leave Senegal, come to Brazil just to shake your hand, give you a big hug and tell you Thank you.

  6. Thank you! Thank you! Thank you!
    I love how detailed and organized is this video. Extremely helpful. Very professional and great quality.

  7. You seem knowledgeable and want to know if you are up for the challenge. I am new to digital marketing and working with my first client Bootlegger Beard Co. BBC has a business FB page and a business Instagram account. I am an admin for their FB and have access to their Instagram. I have been trying to set up direct publishing but unable to. My client purchased BBC from someone and the FB page is linked to the Instagram account from the original owner. I have tried for hours to try and link BBC’s FB page to their current Instagram page but cannot. On BBC FB page I have gone in the Instagram settings and entered in their current Instagram page. When I use an app like Hootsuite or Later I try to set up direct publishing they all they say same thing. That BBC FB page is connected to the old Instagram. I unlink and when I relink it does nothing to help. I have contacted Hootsuite, and the support has been terrible. Any ideas???

  8. Albert Sola Renart

    Do you recommend us to adjust the Hastags of past posts or just for our present and future strategies?

  9. I really needed this breakdown, thank you very much for this thorough training. You have certainly gotten yourself a new faithful subscriber! ?

  10. So you MUST have a smart phone to use instagram? It cannot be done from a PC correct? Please answer and thank you very much.

  11. Thanks so much! Learned a lot from this and enjoyed not having a lot of needless chatter. You rock!

  12. Yeah you take your time explaining what to do not like some people they talk real fast and rush through it thanks again ?

  13. sahsa pasha lopa

    come on guyz don’t waste your time go for *(I G R O C K E T D O T C O M)* to get instagram Followers & likes

  14. BRAVO!!! Incredibly comprehensive, straight forward and to the point. Presented perfectly…THANK YOU!!! I’m all set.

  15. 5:04 this interface is different for me. ‘Switch to business profile’ isn’t there. What am I doing wrong?

  16. William Benner

    New to your channel and Instagram, and I need to have better understanding how to use Instagram, and of course it is very similar to Facebook, which is a good thing. Really got a lot out of this, glad to be on board!

  17. Dolores Brauer

    Great job! Thank you for sharing. I’ve learned so much from this video and feel ready to tackle Instagram!

  18. Brilliant, what a pro – pace, content, visuals, information etc absolutely first class – very impressive thank you.

  19. Frank Caliendo

    What a great guide for answering all those questions that many of us have. A useful tool in how to get-it-right in Instagram.

  20. Thank you sooo much!!!!! for this free entrepreneurs marketing skills on social media. It all I am looking for. Very good and informative content.?

  21. ImpressivePom1

    brand new to instagram, I don’t even have a personal account yet. I do already have a business account on FB. Question, Do I need to have a personal instagram account first before opening a business one? Or can I do a business instagram account without having a personal one? Is there a benefit to having both if I only plan to use instagram for business?

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